Precision Farming Dealer
Most Valuable Dealership Video Series
www.precisionfarmingdealer.com/articles/1959-video-leveraging-show-stopping-innovation-to-increase-sales

[Video] Leveraging Show-Stopping Innovation to Increase Sales

Jack Zemlicka
January 29, 2016

Demonstrating the value and performance of precision technology is an asset to attracting customers. In this video, Brian Lam, precision farming specialist with Hoober Inc., discusses the dealership’s motivation for building a mobile Case IH “scout” and provides a tour of the vehicle’s attention-getting features.


Read more about Hoober Inc. in this article from the Winter 2016 edition of Precision Farming Dealer:

Building a Profitable Precision Business on the Cornerstones of Service & Stability

Read Article

Zemlicka headshot

Jack Zemlicka

Jack Zemlicka was the Managing Editor for Precision Farming Dealer. Since he joined Lessiter Media's Ag Division in 2012, he has covered precision farming practices, products and trends. He also served as managing editor of Strip-Till Farmer, and technology editor of Farm Equipment and No-Till Farmer.