Regardless of Age, Selling is About Knowing Your Customer
2 dealer executives sit down to discuss how customer personality is a greater driver in communication preferences & technology adoption than age
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Kim Schmidt is the Executive Editor of Precision Farming Dealer and Farm Equipment and the host of Ag Equipment Intelligence’s On The Record. An award-winning writer, she worked 7 years in business-to-business trade media before joining Farm Equipment in 2012. She is a journalism graduate of Marquette University.
Contact: kschmidt@lessitermedia.com
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