John Deere acquired Harvest Profit, a leading provider of farm profitability software based in Fargo, North Dakota. Harvest Profit software helps farmers forecast and measure profitability on a field-by-field basis.

The cloud-based DataConnect system that enables the exchange of machinery data between CLAAS, 365FarmNet and John Deere is now commercially available, with further partners to follow soon. DataConnect enables the exchange of essential machinery data among different platforms, allowing users to view all of their mixed-brand fleet information within the single data platform of their choice.

According to a report from Bloomberg, Deere has plans to expand its presence in Australia and New Zealand, including an increased focus on precision agriculture.

John Deere announced it has enhanced the integrated technology of its new 5R and 6M Utility Tractors to give customers a cost-effective way to view AutoTrac Automated Guidance System information without having to purchase a separate display.

The John Deere AutoTrac Controller 300 universal after-market steering kit gives producers the benefits of integrated AutoTrac precision guidance with no impact on operator ergonomics and no steering wheel modifications. According to John Mishler, precision ag marketing manager for John Deere, the AutoTrac Controller 300 system is customizable to different types, ages and brands of ag machines that have hydraulic steering from a single source and at least four wheels.

John Deere has introduced the ExactRate factory-installed option for precise monitoring and controlling liquid fertilizer application during planting. ExactRate gives operators row-by-row section control to help reduce fertilizer costs and the amount of chemicals applied by shutting off application in areas of overlap or non-application.

Deere & Co. has announced the companies that will be part of the 2020 cohort of the Startup Collaborator program in its Intelligent Solutions Group.

Farmers and contractors operating fleets of machinery from different brands will in the near future be able to securely exchange and view machine data through a common interface called DataConnect. In addition, they will be able to control and monitor their entire machinery fleet using their preferred telematics platform, without having to switch portals or manually transfer data from one system to another.