Seeding and planting technology ranks high among precision growth opportunities during the next 5 years as dealers look for revenue opportunities with updates and upgrades.

Precision farming dealers may soon have a new sales tool at their disposal to help customers monetize farm data. Earlier this month, Farmobile, a data collection, storage and sharing company, announced the promotional release of its Data Store platform that gives farmers the opportunity to sell their agronomic and machine data to vetted third parties on their own terms.

After developing two proprietary technologies, ATC recently launched their eDrive diesel-electric motor as a segue to a fully autonomous tractor.

When the dealership gets busy during planting and harvesting, precision land management (PLM) specialist Darcy Hutchison, can spend an enormous amount of time servicing the small dealership’s spread out customer base. Having the OEM handle a lot of simple phone calls frees him up to handle more complicated in field repairs and service.