Raven Industries has announced two advancements for its market-leading VSN Visual Guidance System, building upon the Company’s bold investment in Raven Autonomy. The latest advancements in VSN — full canopy guidance and automatic row turnaround — allow operators to cover more acres with less worry.

In this episode of the Precisions Farming Dealer podcast, brought to you by Topcon Agriculture, Darrell Bruggink talks with soil scientist Ray Ward, who founded Ward Laboratories, about the importance of identifying the need for a new approach to making soil fertility recommendations.

The 2020 Dealership Minds Summit, held virtually for the first time ever, drew a crowd of 235 attendees, including 102 different dealerships across 33 states, 4 Canadian provinces and Australia, and featured 19 speakers.

Successfully selling precision farming services is an annual objective for many farm equipment dealerships. Getting farm customers to pay for software updates, in-field support and hardware installations is a challenge. But what about connecting customers’ ag tech and equipment investments with a long-term business plan for their farm operation?