News

Agritechnica 2017 Announces Main Theme “Green Future – Smart Technology”

With the opening of exhibitor registrations for Agritechnica 2017, the new exhibition theme has been announced. Reflecting the high-tech side of modern agriculture, and the new working environment of today’s farmer, Agritechnica’s new main theme in 2017, “Green Future – Smart Technology,” will shape many of the features at the fair, which takes place in Hanover, Germany, Nov. 12–18, 2017.
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Product Innovations

SIMA 2017 Silver Medals for Ag Equipment Innovation

SIMA 2017, the Paris International Agribusiness Show that will be held Feb. 26 – Mar. 2, has announced farm equipment manufacturers are being awarded silver medals in the group’s 2017 Innovation Awards for agricultural equipment program.
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RDO Equipment Co. Teams with Sentera to Expand UAV Offerings

RDO Equipment Co. announced its partnership with Sentera, a UAV-focused company offering image and data solutions for drones. The agreement enhances current UAV products and support offered by RDO Equipment Co., and extends the opportunity for the technology to more professionals in the agriculture industry, as well as those in the construction, infrastructure and public safety industries.
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Deere Debuts Electric Tractor

With SESAM tractor, John Deere presents the first high electrical power that has the features and functionality of a "classic" tractor while providing the benefits of electricity. The SESAM tractor is a key element of Deere's vision of the farm of the future, energy-autonomous.
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[Webinar] Bridging the Precision Gap Part 3: Using Your Equipment Expertise to Provide Agronomic Answers

In this webinar, and the final program in this three part series, Eric Lund provided examples of how soil mapping and sampling can be coupled with equipment expertise to meet unmet agronomic needs of growers and take advantage of untapped data management service opportunities. [To view any of our webinar replays, you must be logged in with a free user account.]


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