While participating in a recent podcast hosted by United Soybean Board’s Tech Toolshed (Getting to know Ag Data Transparent), the host asked this question: What does data transparency mean? I asked a few industry leaders about what “data transparency” means to them.

As someone who is immersed in legal issues related to data privacy and ownership, it should come as no surprise that I have a Google alert set up so that I get notified when a company uses the words “transparency” and “ag data” in a sentence.