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2024 Dealership Minds Summit

Growing with the Business...What the Next Generation Learned from Rapid Growth

May 13, 2024 | Posted in Dealer Development, Industry News

Johnson Tractor (Dealership of the Year Alumni Group) is on double duty at this year’s Summit, but this time the 3rd generation takes the stage to share what really happened as it entered a time of rapid growth.

All in a Day’s Work: Tractor Fires, Old-Timer Lunch & In-Cab Troubleshooting

By Mike Lessiter posted on May 3, 2024 | Posted in Precision Sales, Service & Support

Last week, Leo Johnson (recently retired chairman of Johnson Tractor, Janesville, Wis.) and I took our mutual friend and Farm Equipment inaugural Hall of Fame class inductee Paul Wallem to lunch.

Current Issue

Precision Farming Dealer

Training Playbook: Redefine Roles & 'Mainstream' Precision Technology
Catching Timebombs & Building Credibility with Maintenance Visits
Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment

Catching Timebombs & Building Credibility with Maintenance Visits

Training Playbook: Redefine Roles & ‘Mainstream’ Precision Technology

Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment

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[Technology Corner] Technology Adoption Barrier: ‘Purse Strings Have Tightened’

Last week, I shadowed Dave Thompson in Amboy, Ill. He’s a precision farming specialist with Case IH dealer Johnson Tractor. He tells me most of his customers were done with harvest by the middle of October.

Top Directory Listings

Ivy Tech Community College, Lafayette Campus

The college offers an associate degree in Applied Science in Agriculture (60 credit hours). Students enrolled in this program may specialize in precision farming technology by selecting up to 15 credit hours in this area and agriculture business, sales and agronomy.

Lake Region State College - Dakota Precision Ag Center

The college offers an AAS in Precision Agriculture and customized precision ag- related training for agricultural producers, insurance underwriters, equipment dealer and agricultural cooperative employees and others.

HTS Ag Precision Ag Solutions

Offering training on Ag Leader, Trimble, Reichhardt, Norac and Integris Systems in twice yearly customer training events (spring/fall). Also offering individual training opportunities on any HTS Ag products and SMS software, year round.