A proactive approach to troubleshooting technology problems even before they occur can minimize the time spent on a customer’s farm during the busiest times of year. Selling and supporting a variety of precision service packages allows John Cooper, precision farming manager with Swiderski Equipment to increase efficiency and profitability when in the field.

When troubleshooting technology, one of the keys to getting paid for service time is accurate documentation. For John Cooper, precision farming manager with Swiderski Equipment, he uses a mobile app to clock in and out of time spent on a customer’s farm and to create an invoice for the service visit.

Precision Farming Dealer interviewed 5 farmers from across North America and asked them: "What is your biggest point of pain with precision farming technology, and how is your dealer helping to overcome this challenge within your operation?"

Precision Farming Dealer interviewed 5 farmers from across North America and asked them: "How is your dealer providing precision training/education to customers and what areas could it improve to increase the return on your technology investment?"

Precision Farming Dealer interviewed 5 farmers from across North America and asked them to define and explain the expectations of a precision farming specialist on their farm today. We also asked how the expectations will change in the future.

Mike Houghtaling, president of P&C Ag Solutions in Reese, Mich., discusses the diagnosis of a hydraulic drive issue on a planter and the importance of budgeting time, even during the busy season, to ensure customers are ready to roll when he leaves.