The precision farming business is aggressively focused on the future — whether its product development and deployment, analytical application of collected field data or conceptual brainstorming of the next breakthrough.

Not all fields are alike. Many different variables affect how your crop performs in a single field, so blanket-treatment of an entire field for one limiting factor might not be the best way to manage resources or boost productivity.

“We are providing yield map reports for customers, which has been good for us so far. Something new we added this year is field mapping where we go out to the farm and set up all fields with boundaries, guidance lines, waterways and features that are needed. We also record topography to evaluate drainage issues and develop a drainage plan for customers, if needed.”

Planting season is nearly upon us and it won't be long until field activities are in full swing. After visiting with producers all across the state over the winter, it's clear that the adoption of precision ag technologies continues in many operations.