Precision Agriculture 101, Industry News, Precision Sales, Service & Support
2026 Precision Specialist Spotlight

2026 Precision Specialist Spotlight

Lessiter Media's 4th annual Precision Specialist Week (August 16-22, 2026), sponsored by Reichhardt, celebrates and recognizes the hard work and dedication of those making today's precision farming systems possible. 

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2026 Dealership Minds Summit

REGISTER FOR THE 2026 DEALERSHIP MINDS SUMMIT

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Join top farm equipment dealerships from around North America for 2 days of unrivaled learning and networking during the 2026 Dealership Minds Summit on August 4-5 in Springfield, Ill. The Dealership Minds Summit features collaborative, dealer-to-dealer learning over a 2-day, knowledge-packed agenda that is guaranteed to give you authoritative strategies from the most progressive minds at farm equipment dealers. The 2026 Dealership Minds Summit offers a mix of general sessions featuring top industry experts, profit-boosting dealer-to-dealer panels and highly interactive roundtable discussions. Register today for this 2-day, FOR DEALERS ONLY learning opportunity featuring targeted sessions that deliver the latest research, ideas and tools to help your dealership reach its top potential.

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Videos

From the Virtual Terminal

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    3 Big Lessons Learned from the Journey of a Legendary Innovator

    Before launching two revolutionary ag tech companies, Gregg Sauder was a struggling farmer who became an inventor out of necessity. He was never satisfied with the way equipment ran and always thought there was room for improvement.

  • springfield

    Reflections on a Week of Collaboration & Learning in Springfield, Ill.

    Springfield has its share of attractions to visit, but it wasn’t tourism that attracted so many people to Springfield for the week. Rather, it was to meet with their like-minded peers who share a common goal of seeking a better way for their businesses and industry.
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    Are We on the Edge of a New Wave in Farm Machinery?

    With the gatherings of the Farm Equipment Dealership Minds Summit and the National Strip-Tillage Conference a few days away, recent conversations caused me to pause and think about another paradigm shift in basic agricultural methodology that we, quite possibly, could be witnessing.

  • Todd-Janzen.jpg

    Real Property Law at 250: Where Do We Go Next?

    "As America turns 250, here are my thoughts about how real property law helped create the US farmland we know today," writes Todd Janzen in his latest blog.

Hiring Resource

dealership job postings

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Can't Miss Webinar Events & Replays

Precision Farming Dealer webinars keep you up-to-date on current industry information, showcase product demos with leading suppliers, and feature live Q&As with industry experts on the topics most important to you. Check out upcoming events and watch our extensive library of replays!

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Product Roundups

Top Store Items
Electric Farm Machinery: Outlook Through 2027

Electric Farm Machinery: Outlook Through 2027

This online-exclusive report features original reporting from expert farm machinery journalists and primary research on the impact of electric farm machinery for North American equipment dealers, manufacturers and suppliers.

Autonomous Farm Equipment: U.S. Farm Adoption & Outlook

Autonomous Farm Equipment: U.S. Farm Adoption & Outlook

This custom research report offers a summary of autonomy’s technological progression and indicates that the intersection of remote sensing, internet connectivity and rapid technology advances have ushered in a new tipping point for fully-automated farm operations.

Equipment Opportunities in Organic Farming

Equipment Opportunities in Organic Farming

Today, organic is the fastest growing segment of U.S. agriculture, according to the U.S. Department of Agriculture. To provide insight into this continuously growing segment of the ag market, Ag Equipment Intelligence researched industry trends and interviewed manufacturers, growers, industry experts to uncover the market potential for equipment among organic producers. The insights from this report are intended to help your business understand how to further penetrate the organic farming equipment market and what this niche needs most from their equipment manufacturers and partners.

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