It’s comfortable to preach a top-down commitment to develop a profitable precision farming business. But how much of an investment — both financially and time wise — does that really require from leadership?

Managing a dealership is getting increasingly complex, and decision-makers within large and small-store operations are still scratching their heads over where to take their precision business in the future. But the leaders are taking an active approach in recruiting tech talent, holding employees accountable and creating a culture of collaborative expectations.

The 2020 Precision Farming Dealer Summit Video Replay is brought to you by Laforge Systems.   Return to the video gallery