Much has been made of the need for dealers to deliver comprehensive factory-to-field solutions designed to touch every acre of a customer’s operation. But how are dealers capitalizing on the combination of machine optimization to improve agronomic outcomes? Agronomic service is still a push-pull proposition for many dealers. Some have proactively embraced and invested in providing robust support options to customers that include soil sampling, data analysis and field prescriptions, while others are unsure of the right entry point. 

During this dealer-to-dealer panel discussion, 3 agronomy-minded dealers deliver the details on how they’ve leveraged agronomic services to carve out a profitable niche in the market. 

The 2020 Precision Farming Dealer Summit Video Replay is brought to you by Laforge Systems.   Return to the video gallery