WinField and Google Cloud Platform collaborated to build the WinField Data Silo, a cloud-based data management system allowing farmers to unify and store multiple data streams under a single platform.

Farmers and ranchers want to control the information their equipment collects every time it passes through a field, a survey released today by the American Farm Bureau Federation shows. Farmers also believe that creating a cooperative-style central repository for their data is the best way to enhance its security and maximize its value.

As the field of data management service providers in agriculture becomes increasingly crowded, more attention is being paid to companies that can provide a tangible return on a farmer’s investment.

Here's a list of the most popular items we've published at PrecisionFarmingDealer.com from the month of March.

Mary Kay Thatcher, Sr. Director with American Farm Bureau Federation and Jeremy Wilson with Crop IMS offer different perspectives on the value for both farmers and dealers of the newly formed Ag Data Coalition (ADC).

We'd like your feedback on our latest poll: "How is your dealership approaching data management and agronomic service?"

While data continues to collect dust for some, more farmers are trying to turn their compiled farm information into something more than “pretty pictures.” A multitude of service providers have data management solutions that promise profitability.

The ReinCloud allows growers to manage and monitor their irrigation system, analyze soil moisture data and check the weather from a single mobile web application.

The new software allows growers to reduce reliance on desktop software and eventually adopt one system for farm data management. It will also more seamlessly connect in-cab monitoring to displays.

As farmers face continuing economic challenges, a FarmLink analysis of its proprietary benchmark data found that for the second year in a row approximately one third of farm operations could have earned additional revenue in 2015, totaling $8.1 billion across the U.S.