Much has been made of autonomous advancements in the ag industry during the last few years, as a possible pathway to increased field efficiencies and a solution to labor shortages.

In today’s Precision Farming Dealer podcast, we're joined by Matt Miller, product specialist who shares how Butler Ag Equipment is bringing to market some new precision programs designed to connect with customers on an individual level, while also creating recurring revenue opportunities for the dealership.

After the trial period, the companies began offering their joint services to farmers in Brazil earlier this year, focusing on large scale crops such as soy, corn, sugarcane and cotton.

Compatible with any brand of pivot, electric or hydraulic, FieldNET Pivot Watch gives growers the ability to remotely monitor their pivot’s functions, including current position, status, direction and speed via the FieldNET mobile app.

Here are the most popular items we’ve put up on PrecisionFarmingDealer.com from the month of July.

March's National Cover Crop Summit, a three-day virtual "summit" experience for farmers and dealers, earned a 99% satisfaction rating. For three days in August, it will be able to view again — here's how to utilize it.

Doug Applegate demonstrates Praxidyn's new Mixmate Fusion automated mixing system with automated record keeping.

"With this and Blu-Jet-Unverferth news, there has been significant consolidation in strip-till market in recent weeks. When there are fewer than 15-20 and two consolidate, that’s notable," says Mike Lessiter, Editor of Farm Equipment.

Even in a challenging ag economy, dealerships are looking for opportunities which can strengthen the business for the future. Acquisitions and consolidation have long been a part of the farm equipment industry. But collaborations and partnerships, especially on the precision farming side, could be key in further developing this side of the business for dealers.

In today’s Precision Farming Dealer podcast, we share excerpts from our conversation with founder of the Machinery Advisors Consortium, George Russell, which highlighted a few of the short-term opportunities and why the current market could also force some dealers out of their comfort zone, based on customer demand for in-season services.