Ag data has become increasingly important to not only farmers, but corporate companies like McDonalds and PepsiCo as well. In recent years, the USDA and other government agencies have taken significant strides in leveraging agricultural data to drive climate-smart initiatives across the U.S., according to Todd Janzen, agricultural attorney at Janzen Schroeder Ag Law.

Mazergroup, Canada's largest New Holland equipment dealer, has started a journey to enhance customer experiences through advanced A.I technology provided by visorPRO.