While precision agriculture is widely used across our industry, some farmers are still skeptical. When farms and traditions are passed from generation to generation, it’s no surprise that sticking to the “if it ain’t broke, don’t fix it” methodology is the best way to work in their eyes.

With so many new agricultural technologies coming on the market, how do you evaluate which products to invest in for your farm?

Precision technology that was once optional when purchasing a new tractor will now become a standard feature on tractors leaving the factory from one mainline manufacturer.

Many farmers who own drones may not use them as frequently as they thought they would when they were purchased. Often, the drone is used as more of a targeted tool instead of having a broad application throughout a field.

The Easy Button was an advertising campaign made popular by Staples Office Supplies; ease of use is the idea behind changes to the newest Case IH line of equipment and technology.

5G might be the next big opportunity coming to a field near you. What opportunities will it offer savvy farmers and what challenges can you anticipate to make the transition smooth? We have talked with experts to uncover the aspects of 5G you might want to consider.