Jack Zemlicka, Technology Editor
Having shadowed several precision farming specialists from multi-store farm equipment dealerships for this series (see past "Day in the Cab" stories), I've come to appreciate the layered responsibilities that come with sellign and supporting the technology of a major agricultural brand.
For this installment, I wanted to experience how an independent precision dealer navigates the landmines and celebrated the successes of an anything but typical workday on the cusp of planting season. So I made the 6 hour journey from southeastern Wisconsin to Reese, Mich., in mid-April where I rendezvoused with Mike Houghtaling, president of Precision & Concise Agricultural Solutions (P&C Ag Solutions).
Read from my journal of the day in this article from the Summer 2015 edition of Precision Farming Dealer and click on each video below to see the footage I captured along the way:
Having shadowed several precision farming specialists from multi-store farm equipment dealerships for this series, I’ve come to appreciate the layered responsibilities that come with selling and supporting the technology of a major agricultural brand.
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Building Customer
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Taking Advantage of
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Minimizing the
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Troubleshooting
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A Supplemental
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Lending Technology to Keep Customers Moving | |
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This week, we’re catching up with the precision team at Eis Implement, a John Deere dealer in Two Rivers, Wis. The leaders of the department give us the inside scoop on what it takes for a precision team to be successful at a single store dealership.
