In the heat of planting, the last thing Mike Houghtaling, president of P&C Ag Solutions in Reese, Mich., wants to see is an idle customer. He shares the company’s motives and benefits for loaning precision equipment to strengthen farmer relationships and provide a competitive business advantage.
Precision Farming Dealer
- Training Playbook: Redefine Roles & 'Mainstream' Precision Technology
- Catching Timebombs & Building Credibility with Maintenance Visits
- Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment