We’re talking tech with Vanderloop Equipment CEO Robb Vanderloop today. The Wisconsin AGCO dealership has been ahead of the curve when it comes to expanding its precision portfolio.

Hot off the printer, it’s Strip-Till Farmer’s 12th annual Strip-Till Operational Benchmark Study! And at first glance, strip-tillers continue to be heavy users of precision technology.

John Deere made a wave of new precision-related product announcements over the last few weeks, one of them being MaxEmerge 5e and ExactEmerge meter upgrades.

I had the chance to sit in on a panel discussion about autonomy and automation at the National Farm Machinery Show earlier this month. The panel featured leaders from Sabanto, Solinftec, Agtonomy and Case IH.

Precision Farming Dealer technology editor Noah Newman catches up with Logan Handsaker for a first-look at Ag Leader's new RightPath system at the 2025 National Farm Machinery Show.

60% of dealers expect their precision sales to go up at least 2-7% this year according to the 2025 Precision Farming Dealer Benchmark Study. Spud Armstrong, precision specialist for New Holland Rochester, shared his sales outlook at the Precision Farming Dealer Summit earlier this month.

Dealers got a glimpse inside the customer’s mind last week during a farmer-to-dealer panel at the Precision Farming Dealer Summit. I asked our panelists, Mike Starkey and Loran Steinlage, for some words of advice for precision dealers in 2025.

We’ve been busy over here in the Technology Corner preparing for the 10th annual Precision Farming Dealer Summit, taking place Jan. 6-7 in downtown Louisville, Ky. Skip Klinefelter, CEO of Ag Technology Solutions Group in Greenville, Ill., will be one of several speakers sharing their unfiltered perspective on the state of precision ag.

Verdant Robotics showed off its new Sharpshooter at the FIRA Conference a few weeks ago. Dubbed the only robotic precision application system that aims before it shoots, Sharpshooter uses Bullseye Aim & Apply Technology.