In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we welcome Colin Hlavinka, precision farming manager with Hlavinka Equipment Co. to detail the dealership’s origins and evolution of its precision service plans, to include geographic considerations, setting an attractive price and establishing a reputation for reliability.

Three experienced precision farming managers to share tips, techniques and tools for generating recurring service revenue at the 2nd Precision Farming Dealer Summit in St. Louis.

Despite the decline in large farm equipment sales, the four precision ag dealers Precision Farming Dealer interviewed are still optimistic for the year to come. They discussed their dealerships’ training programs, how they’re creating a balance between hardware sales and service and what they expect to be the greatest opportunities for increased revenue in the year ahead, as well as any barriers that may stand in the way.