Articles by Jack Zemlicka

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Precision Farming Dealer Summit 2020 Recap

3 Disruptive Tech Trends that Will Shape Your Precision Business of the Future

Having the right tools in the field and in the dealership are essential to advancing customer communication and improving the overall service experience.
Anticipation can be a frustrating and ambiguous objective when it comes to forecasting the when and how the next ag tech innovation will influence a dealership’s precision farming business.
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[Technology Corner] ‘Right to Repair’ Precision Perspective

Diagnosing technology problems on ag equipment can be as much an art as it is a science. Compatibility and simplicity of systems can pose challenges, even for the most tech-savvy farmers. But for those willing and capable of troubleshooting precision problems, complemented by reliable dealer support, the ability to fix a technical issue can be a time and money-saving opportunity.
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[Technology Corner] Precision Adoption Dip for No-Tillers

By and large, no-till farmers forecast a conservative approach to adding new equipment to their operation in 2020, especially precision technologies. Results of the 12th annual No-Till Operational Benchmark Study show that farmers generally plan to scale back use of precision farming tools and services on their cropping operations in the coming year.
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Day in the Cab

Show & Tell Teaching Transfers Tech Expertise

With a watchful eye and helpful hand, Nick Rust proactively prepares his precision team to perform at a high level.
Patience plays into any precision farming manager’s profile. Whether with customers, manufacturers or direct reports, the ability to calmly and confidently problem-solve, often under pressure, is a prerequisite for the position.
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Precision Farming Dealer

  • Training Playbook: Redefine Roles & 'Mainstream' Precision Technology
  • Catching Timebombs & Building Credibility with Maintenance Visits
  • Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment
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