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Precision Agriculture Pioneer Alvin “Al” McQuinn Passes Away

Alvin “Al” McQuinn - Founder of Ag-Chem Co. in 1963 - passed away Wednesday at the age of 93. Ag-Chem developed iconic RoGators and Terra-Gators. Al sold Ag-Chem to AGCO Corporation in 2000.
Alvin “Al” McQuinn - Founder of Ag-Chem Co. in 1963 - passed away Wednesday at the age of 93. Ag-Chem developed iconic RoGators and Terra-Gators. Al sold Ag-Chem to AGCO Corporation in 2000.
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Regardless of Age, Selling is About Knowing Your Customer

2 dealer executives sit down to discuss how customer personality is a greater driver in communication preferences & technology adoption than age
Jared Nobbe, division manager with Sydenstricker Nobbe Partne, and Colin Hlavinka, director of sales for Hlavinka Equipment Co., sat down during the North American Equipment Dealers Assn. Dealer Conference in Dallas to compare notes on the best approaches to selling to the next generation of customers.
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Precision Agriculture

OEM Leaders Reveal Precision Vision for Dealers & Customers

AGCO, Case IH & New Holland representatives discuss autonomy, retrofit opportunities & precision business commonalities of their top dealers
Jeffrey Smith, product marketing manager for AGCO, Kendal Quandahl, precision field team manager for Case IH, and Paul Welbig, precision technology product marketing director for New Holland North America, discussed the realities of precision services in dealerships, the successful approaches embraced by their top-performing dealers and what to expect in the autonomy space.
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AGCO Launches FarmerCore to Bring Dealer Resources to Farms

FarmerCore revolutionizes sales and service using tools that put dealers in closer proximity – onsite and online – to farmers. From product research to in-season uptime, the program develops and integrates digital and physical elements across the purchasing journey and product ownership lifecycle to create a leading on-farm offering.


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Precision Farming Dealer

  • Training Playbook: Redefine Roles & 'Mainstream' Precision Technology
  • Catching Timebombs & Building Credibility with Maintenance Visits
  • Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment
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