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Dealers Use AI Tool 'Vi' to Boost Absorption Rates, Efficiency & Service

By Noah Newman posted on December 4, 2024 | Posted in Dealer Development, Service & Support, Product Innovations

"AI is going to bleed into every aspect of our lives in very interesting ways, so if you’re not thinking about where the future of AI is going for your business, now is the time to start because it’s going to be impactful."

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Trust-Building & Other Sales Secrets

By Téalin Robinson posted on November 8, 2024 | Posted in Precision Sales

There is a strategic approach to sales where building relationships and trust with customers is just as important as the numbers and machinery itself — especially when navigating appraisals and trade-ins.

Leadership — It’s All About Communicating

By Kim Schmidt posted on October 14, 2024 | Posted in Dealer Development

There are a lot of different facets that go into leadership — planning, managing, mentoring, etc. — but at the end of the day, it boils down to one key point: communicating.

Christine Book Joins Lessiter Media as Managing Editor

October 4, 2024

Book will serve as Managing Editor of Farm Equipment, Rural Lifestyle Dealer and Precision Farming Dealer.

Dealership Minds Summit Knowledge Benefits Farmers, Too

By Paul Wallem posted on September 9, 2024 | Posted in Dealer Development

I spent a day and a half at the Dealership Minds Summit in Madison, Wisconsin in early August. It's an annual program for dealerships -- that I believe will benefit all farmers, too.

Press Release

Farm Equipment Releases 2024 Update of ‘Farm Equipment Dealer 100’ List

May 31, 2024 | Posted in Industry News

The editors of Farm Equipment, with the support of dealership software provider VitalEdge Technologies, have updated the 2024 version of an online resource of the farm equipment industry’s largest dealers.

Lessiter Media’s No-Till Farmer and Farm Equipment Editors Win National Azbee Awards in 2024

May 21, 2024 | Posted in Industry News

Lessiter Media’s No-Till Farmer and Farm Equipment editors were recognized by the American Society of Business Press Editors with national awards in the association’s 2024 Azbee Awards of Excellence.

No-Till Farmer & Farm Equipment Named Finalists for National Writing Awards

April 18, 2024

Lessiter Media’s No-Till Farmer and Farm Equipment editors were recognized by the American Society of Business Press Editors with regional awards in the association’s 2024 Azbee Awards of Excellence and have been announced as national finalists for the program as well.

Farm Equipment Launches New ‘Boots on the Ground’ Series

April 10, 2024 | Posted in Service & Support, Industry News

Farm Equipment's new series gathers insights and best practices from a highly-successful dealership — 4-store John Deere operation Alliance Tractor — and brings them to our dealer audience in focused, seasonal print & digital articles.

When Bypassing the Dealer to Buy Direct Goes Wrong

By Noah Newman posted on March 1, 2024 | Posted in Precision Sales

There’s a certain allure for customers to buy direct from the manufacturer, but as two recent news stories show — the grass isn’t always greener when customers bypass the dealer.

More Articles Tagged with 'farm equipment'

Current Issue

Precision Farming Dealer

Training Playbook: Redefine Roles & 'Mainstream' Precision Technology
Catching Timebombs & Building Credibility with Maintenance Visits
Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment

Catching Timebombs & Building Credibility with Maintenance Visits

Training Playbook: Redefine Roles & ‘Mainstream’ Precision Technology

Precision Performance Via Fast-Tracked Training, Phone Support & On-the-Farm Equipment

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[Technology Corner] Precision Farming Dealer Summit Just What the Doctor Ordered After Challenging Year

We’ve been busy over here in the Technology Corner preparing for the 10th annual Precision Farming Dealer Summit, taking place Jan. 6-7 in downtown Louisville, Ky. Skip Klinefelter, CEO of Ag Technology Solutions Group in Greenville, Ill., will be one of several speakers sharing their unfiltered perspective on the state of precision ag.

Top Directory Listings

Ivy Tech Community College, Lafayette Campus

The college offers an associate degree in Applied Science in Agriculture (60 credit hours). Students enrolled in this program may specialize in precision farming technology by selecting up to 15 credit hours in this area and agriculture business, sales and agronomy.

Lake Region State College - Dakota Precision Ag Center

The college offers an AAS in Precision Agriculture and customized precision ag- related training for agricultural producers, insurance underwriters, equipment dealer and agricultural cooperative employees and others.

HTS Ag Precision Ag Solutions

Offering training on Ag Leader, Trimble, Reichhardt, Norac and Integris Systems in twice yearly customer training events (spring/fall). Also offering individual training opportunities on any HTS Ag products and SMS software, year round.