From the Virtual Terminal

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Investing in AI Provides Dealerships with a Strategic Advantage

The ability of AI to truly unlock benefits for your business comes from figuring out how you can tap your many “filing cabinets” of unstructured data to provide fast, accurate and meaningful results. Unless you approach the idea of AI integration from a truly long-term strategic approach, you might be disappointed with the outcome.
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What Farmers Want From You

Un-Silo Your Spray Applications Records, Reveal In-Season Insights

RDO Equipment Co. agronomist Maria Zepeda recalls her dad’s shoebox filling system to explain how a free Farm Management System (FMS) streamlines application documentation & reveals insights
Many farmers, like my dad, have their notebook organizational system. While these simple pen-and-paper record-keeping systems work, they keep information siloed, often disappearing into closets or filing cabinets.
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Revenue Management Software, AI & Price Fixing Implications for Agriculture

AI platforms promise to deliver real time market insights in a way that humans never could, since AI has the ability to analyze much larger datasets than any single person. This post explores whether such market insight tools might actually lead to price fixing problems—illegal conduct under US law—rather than an increase in competitiveness.
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Precision Farming Dealer

  • 2025 Most Valuable Dealership Delivers Cutting-Edge Tech to Farms Across U.S.
  • Precision Dealers Eyeing Bounce Back Year After Challenging 2024
  • Veteran Technician Stays Young in New Precision Specialist Role
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