In the farm equipment business, many managers often tell their sales crews to never mention the competition when making a product pitch to farmers. It’s a negative to bring up another dealer’s different colored highly competitive machines, service concerns, parts delays and other business practices.

For this episode of the Precision Farming Dealer podcast, brought to you by Ag Express Electronics, the leading minds at 3 of the top precision dealers in the business, Adam Gittins of HTS Ag, Jason Leary of Crystal Valley and Scott Staum of Central, share their strategies for the rest of the year and beyond.

I caught up with the precision ag team at single store John Deere dealer Eis Implement in Two Rivers, Wis. With busy season winding down a bit, precision ag manager EricHagenow and precision specialist Phil Davister reflected on how much business has grown over the last several years, and the type of precision equipment they’re dealing with the most.

Nick Guetterman, a farmer from Bucyrus, Kan., who farms 16,000 acres, and John Fulton, a professor at Ohio State Univ. and president of the International Society of Precision Agriculture, discuss the opportunities & challenges farmers face with adopting autonomous technology.

Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week. The Best of the Web This Week series is brought to you by GBGI Inc.

The See & Spray unit set to be demoed out of the Vincennes Alliance Tractor store will operate on a "credit" system for 2024, raising the question of how farmers truly feel about paying subscriptions for technology they don't "own" in the traditional sense.

Campbell Tractor Co. has partnered with Ecorobotix to introduce the ARA ultra-high precision sprayer to Idaho and Oregon.